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News Letter
January 12, 2010

EcoGreenHotel January News: Green Hotel Certification, New Social Media & Kana Hotel Group Story

Happy New Year!


As you open the book of blank pages this New Year, we too have taken the opportunity to start this year with a fresh step. Hope you enjoy our new look!

What are you planning for your property this year?

 
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Does your green hotel or business have some good news to share? We’d love to include it in our weekly newsletter, which is distributed to thousands of subscribers worldwide. Drop us a line at info@EcoGreenHotel.com and tell us about it, and we may highlight is in an upcoming issues!
EcoFeatures
Kana Hotel Group Story
Potential guests searching for an environmentally friendly hotel in Jackson, Mississippi or throughout Tennessee, the Carolinas, Texas, Alabama and as far north as Illinois need look no further than Kana Hotel Group. Kana recently contracted with EcoGreenHotel to perform an in-depth sustainability analysis of thirteen of its properties, with the dual goals of protecting the environment and boosting profits at the same time.

Kana Hotel Group’s president, Alpesh Patel, said he has three reasons for pursuing the greening process.

 

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A “Green” hotel in Jackson MS is first of many for Kana Hotel Group
Green Certifications…
Green Hotel Certification Programs Snowball, Sparks Confusion
Pineapple Hospitality and EcoGreenHotel examine hotel certification programs, and explore how changes in the market will impact your business.

The trend toward eco-conscious travel has brought with it a growing number of green hotel certification programs in the hospitality industry. But the sheer volume of different programs and options has led to uncertainty among travelers, meeting planners – and even the hotel operators themselves. After all, does anyone really know the differences between Green Key, Green Globe, Green Leaf and Green Seal?
Each program has its benefits and drawbacks, and some offer more legitimate measures of eco-consciousness than others. So what does it mean to be associated with a particular program? Which one best fits your hotel’s sustainability strategy? We’ll answer those all-important questions in just a moment.
But first, let’s tend to the issue that trumps all the others: Does certification really matter?

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EcoFeature Partner
EcoGreenHotel announces our EcoFeature Partner, Flip.to, a new social media tool that helps turn hotel guests into buzzing evangelists. "EcoGreenHotel is a natural partner for us and we’re excited to be working together to spread the word to hotels about Flip.to," notes Brian Kent, one of the cofounders.

The first hotel to use Flip.to is the James Hotel in Chicago and the Flip.to team is presently in talks with other US and international hotels and hospitality firms.

 

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Flip.to, New Social Media Tool For Your Hotel
EcoFeature Partner
Remember when all a hotel had to do to show its concern for the environment was to ask its guests to reuse their towels?

Hotels now are rolling out all sorts of green programs, in part because their business guests in particular are demanding it, and in part because the hotels are finding that going green saves money.

“Environmental issues are one of the hottest issues within the travel industry right now,” said Bill Connors, the executive director of the National Business Travel Association.

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