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News Letter
February 02, 2010

EcoGreenHotel February News: Triple Bottom Line & Eco Efficiency, Caroma Water Conservation Technology, Pioneers in the Sustainability Movement

2010 shows no retreat from the “green” hotel trend. We’re seeing more projects break ground, more state certification programs, more incentive and rebate initiatives by the Government, and definitely more hotels becoming certified. There’s so much going on and we’ve got so much to share…
 
EcoGreenHotel has joined Convention and Visitors Bureaus to present case studies on how hotels around the country are saving money. Jeff Kiec, Corporate Sustainability Director, will be presenting throughout February. The events are invitation only and seating is limited, if you would like to attend please email jkiec@ecogreenhotel.com.
 
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Does your green hotel or business have some good news to share? We’d love to include it in our weekly newsletter, which is distributed to thousands of subscribers worldwide. Drop us a line at info@EcoGreenHotel.com and tell us about it, and we may highlight is in an upcoming issues!
EcoFeatures
Eco-Efficiency, also generally termed “green,” is based on the concept of creating more goods and services while using fewer resources and creating less waste and pollution. In other words, it means doing more with less. So what does this have to do with your bottom line? It helps hotels provide better service while using fewer resources. Thereby, reducing the materials and energy intensity of goods and services lowers the hotel’s ecological impact AND improves the bottom line. It’s a key driver for overall business performance.
Triple bottom line, sometimes called the TBL or 3P approach – People, Planet and Profits, requires thinking in three dimensions...


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Triple Bottom Line & Eco-Efficiency: Where to Start?
by Susan Patel
 
Fads come and go and by now we’ve all heard of the concept ‘going green’. Some may overlook this terminology as a short-term marketing fad. However, many global industry leaders recognized the economic advantages of going green and chose to become pioneers in the sustainability movement. They recognized that incorporating sustainable practices into daily operations provide tremendous long-term benefits for their profits, employees, suppliers, vendors, and surrounding communities.



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Pioneers in the
Sustainability
Movement by Jeff Kiec
 
EXTREME FUTURE

As we look towards better days in 2010 I am reminded of a presentation, I attended at the ALIS conference a few years back, by a noted futurist, discussing the business, economic and social trends that we could expect to see in the next 10, 20 even 50 years. It was an eye-opener, very thought provoking and certainly relevant to a room full of hoteliers.

 

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A Good Read
EcoGreenHotel recognizes Caroma as a leader in smart technology for water conservation in the hospitality industry. If you are in the midst of planning a hospitality development or in preparation stage of a renovation you must consider Caroma dual flush toilets and high efficiency urinals to bring easy maintenance and easy water savings to your project.

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Caroma’s High Efficiency Dual Flush Toilets and Urinals
EcoFeature Hotel
Starwood Hotels & Resorts Worldwide, Inc. opened its first Element hotel in New Jersey and the seventh Element hotel globally, Element Ewing-Hopewell in Ewing, New Jersey, just 10 minutes outside Princeton. The hotel is owned through a joint venture between American Properties Realty, Inc. and Hersha Hospitality Management, L.P., which is also the manager of the hotel…

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Element, Starwood’s Trailblazing Eco-Chic Boutique Brand, Debuts in New Jersey
Join us for lunch! Case Study Presentation by Jeff Kiec, LEED-AP
Topics
  • Eco labels for hotels
  • Swimming pool energy reductions
  • Wireless Energy management systems for guest rooms
  • Guest room and back of the house recycling
  • Swimming pool chemical reductions
  • Web-based marketing strategies
  • And much more
  Bentonville,
Arkansas
Arlington,
Texas
Plano,
Texas
Date Feb 11, 2010 Feb 16, 2010 Feb 18, 2010
These free events are invitation only and seating is limited. If you would like to attend, please email jkiec@ecogreenhotel.com.
 
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SUSTAINABILITY SERVICES

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